Southern California Edison (SCE) is excited to invite you to our upcoming virtual workshop titled, “Defining and Developing Your Value Proposition.” This event is part of our EDGE S.T.A.R. Training Series and is scheduled for Tuesday, January 27, 2026, from 9:00 am to 10:30 am.

This workshop is designed to help participants learn how to establish their company’s value proposition and brand identity, identify strategies that clearly convey these distinctions and determine their company’s preferred mode of communication based on what is most important to their customers.